Press Releases

Francis Riley to Head Norwegian's International Sales & Marketing

Miami   -    May 17, 2011   ---   

Norwegian Cruise Line announced today that 20-year travel and leisure industry veteran Francis Riley will head the line's international sales and marketing efforts as vice president and general manager. In this role, Riley will oversee sales and marketing for Europe, including the line's London and Continental Europe offices, along with continuing to be responsible for the Asia Pacific, Middle East and Africa regions. Riley, who re-joined Norwegian in August 2010 as Director of Sales for Asia Pacific, Latin America and the Caribbean, will be based in the London office.


"I am pleased to welcome Francis into this role. He has the breadth and depth of experience and expertise to effectively grow our business in Europe, the Middle East, Africa and Asia Pacific," said Andy Stuart, Norwegian's executive vice president, global sales and passenger services. "With our continued capacity growth in Europe including three ships this year and four in 2012 with two year-round, Europe continues to grow in importance for us. I am confident in Francis' ability to ensure we continue to build demand for our Freestyle Cruising product."

Prior to re-joining Norwegian, Riley most recently was responsible for cruise development at Tourico Holidays. He previously worked for Norwegian in the United Kingdom, having joined in 2004 and was appointed General Manager of the company's London office in June 2006. Riley relocated to Miami in October 2007 to oversee international business development for the company.

Riley began his career with Thomas Cook in a variety of roles including reservations, sales, marketing and commercial relations before joining British Airway's Air Miles Travel Company where he spent five years directing Air Miles supplier agreements. He also worked in the loyalty marketing sector with Nectar, the UK's largest loyalty program.

Camille Olivere, Norwegian's head of North America sales, will take on the additional responsibility for sales in Latin America. Her new title is Vice President, Sales, Americas.

Norwegian Cruise Line
Norwegian Cruise Line is the innovator in cruise travel with a 44-year history of breaking the boundaries of traditional cruising, most notably with the introduction of Freestyle Cruising which has revolutionized the industry by allowing guests more freedom and flexibility.


Today, Norwegian has 11 purpose-built Freestyle Cruising ships, providing guests the opportunity to enjoy a relaxed cruise vacation on some of the newest and most contemporary ships at sea.  The Company has two 4,000-passenger vessels on order for delivery in spring 2013 and spring 2014.


Norwegian's largest and most innovative Freestyle Cruising ship, Norwegian Epic, debuted in June 2010.  Norwegian Cruise Line is the official cruise line of Blue Man Group, appearing for the first time at sea on Norwegian Epic, as well as the official cruise line of Legends in Concert, , Howl at the Moon Dueling Pianos, Gibson Guitar, and Nickelodeon, the number-one entertainment brand for kids.  Cirque Dreams® & Dinner is also featured on board Norwegian Epic as the first show of its kind at sea under a big top.


High resolution, downloadable images are available at For further information on Norwegian Cruise Line, visit, follow us on Facebook and Twitter, watch us on YouTube,  or contact us in the U.S. and Canada at 888- NCL-CRUISE (625-2784).




Vanessa Picariello
Senior Director of Public Relations
Public Relations Department
7665 Corporate Center Drive
Miami, FL 33126