Press Releases

Norwegian Parties in Pink to Promote Breast Cancer Awareness

Norwegian's fleet-wide White Hot Party turns pink for the month of October

Miami   -    Oct 14, 2010   ---   

Norwegian Cruise Line announced today that their popular fleet-wide White Hot Party, the line's signature dance party, on board its Freestyle Cruising ships turns pink for the month of October to help commemorate Breast Cancer Awareness Month.

 

The White Hot Party is a heavenly theme party held on board Norwegian's ships where guests come dressed in head-to-toe white. The party's Angel Dancers keep the crowd moving late into the night in spectacular venues including the aft outdoor beach club Spice H2O on Norwegian Epic; Norwegian Sky's vast pool deck, as well as the Bliss Ultra Lounge. The party takes place once per cruise and features specialty cocktails such as the Angeltini and the Heavenly Coladatini.

 

The usual White Hot Party t-shirts sold in the on-board gift shops will be available in the well-known pink color to help spread the word on fighting breast cancer. The limited edition Pink Hot Party t-shirts will be available on board throughout the month of October for $18 each with a portion of the proceeds being donated to the Susan G. Komen Foundation for the Cure Miami/Ft. Lauderdale.

 

"Breast cancer affects more than 1.3 million women a year, so it is a cause that continues to need attention and one that everyone can support," said Kevin Sheehan, chief executive officer of Norwegian Cruise Line. "It's a great way for our ships, crew and guests to all be a part of spreading awareness."

 

Nine of the line's 11 Freestyle Cruising ships are participating, including: Norwegian Dawn, Norwegian Epic, Norwegian Jewel, Norwegian Pearl, Norwegian Sky, Norwegian Spirit, Norwegian Star, Norwegian Sun and Pride of America.

 

The Susan G. Komen Foundation is dedicated to the education and research about causes, treatment and the search for a cure. They have invested over $1.5 billion in finding a cure for breast cancer.

 

About Norwegian Cruise Line

Norwegian Cruise Line is the innovator in cruise travel with a 44-year history of breaking the boundaries of traditional cruising, most notably with the introduction of Freestyle Cruising which has revolutionized the industry by allowing guests more freedom and flexibility.

 

Today, Norwegian has 11 purpose-built Freestyle Cruising ships, providing guests the opportunity to enjoy a relaxed cruise vacation on some of the newest and most contemporary ships at sea.

 

Norwegian's largest and most innovative Freestyle Cruising ship, Norwegian Epic, debuted in June 2010. Norwegian Cruise Line is the official cruise line of Blue Man Group, debuting for the first time at sea on Norwegian Epic, as well as the official cruise line of Legends in Concert, Second City® Comedy Troupe, Howl at the Moon Dueling Pianos, Gibson Guitar, and Nickelodeon, the number-one entertainment brand for kids. Cirque Dreams & Dinner is also featured on board Norwegian Epic as the first show of its kind at sea under a big top.

 

High resolution, downloadable images are available at www.ncl.com/pressroom. For further information on Norwegian Cruise Line, visit www.ncl.com, follow us on Facebook and Twitter, watch us on YouTube, or contact us in the U.S. and Canada at 888- NCL-CRUISE (625-2784).

 

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AnneMarie Mathews
Vice President of Public Relations
Public Relations Department
7665 Corporate Center Drive
Miami, FL 33126
305-436-4713
publicrelations@ncl.com