Kiran Smith
Chief Marketing Officer
Kiran Smith is the Chief Marketing Officer (CMO) of Norwegian Cruise Line responsible for leading the organization's multi-channel marketing and advertising strategy overseeing all digital marketing, e-commerce, consumer insights, promotional efforts, earned media, owned media, analytics, partnerships and brand initiatives. Her approach is led by insight-driven storytelling as the core of strengthening brand positioning, increasing guest engagement, driving sustained performance and attracting new cruise audiences, while continuing to engage loyalists.
Twenty years of retail brand development and growth driven by multi-channel marketing, Smith's previous experience includes executive level roles across national and international consumer-focused brands, including serving as the CMO at ButcherBox, iRobot, Brookstone, and Stride Rite as well as Chief Executive Officer of Arnold Worldwide, where she led a comprehensive assessment and realignment of the agency's business model to increase profitability. Her career journey also includes experience with SUPERVALU and Shaw's Supermarkets, Alliance Consulting Group, Kraft Foods and Accenture.
Smith received a Bachelor of Arts degree in Computer Science from Bucknell University then went on to pursue a Master of Business Administration (MBA) degree from The Tuck School of Business at Dartmouth, specializing in Marketing. In her free time, she enjoys hosting family dinners with her husband, three daughters and close friends.