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Jacksonville skyline and fountain, Florida.
Jacksonville skyline and fountain, Florida.

Southern Charm. Riverfront Markets.

Known to locals as Jax, Jacksonville is Northeast Florida’s hub for culture, music, sports and outdoor activities. The city stretches from the Atlantic Coast to both sides of the St. John River, making it ideal for water-based adventures and scenic vistas. Choose from one of its numerous golden beaches to unwind or explore its idyllic parks — Jacksonville boasts the country’s largest urban park system. Or dive into local culture by touring museums, visiting historic neighborhoods and savoring delicious cuisine. With a wide range of attractions, finding something new and wonderful to do here is a breeze — whether this is your first or fifth visit to Jacksonville.

Exciting Shore Excursions

Immerse yourself in authentic experiences with our Shore Excursions, expertly guided by locals.

Snapshots of Jacksonville

A visual preview of the amazing sites that await you.

Jacksonville, Florida, USA beach view with Jacksonville Pier at dawn. Soak in fantastic vistas from the Jacksonville Pier.
Sunset view west over marsh and water on Gagari Rajgan Kahuta, Rawalpindi,Pakistan Feel a world away on the undeveloped barrier island, Little Talbot Island.
Sculpture in memorial park Jacksonville. Visit Memorial Park along the St. Johns River.
Skyline of Jacksonville, FL and Main Street Bridge at Sunset Downtown Jacksonville offers a wide range of attractions to explore.
Panorama of entrance to historic Fort Caroline in Timucua Ecological and Historic Preserve in Jacksonville, Florida. View the historic Fort Caroline entrance.

Travel Tips & Interesting Info

Uncover Hidden Gems & Fun Facts

Big Oak Tree at Treaty Oak Park in downtown Jacksonville Florida

Famous For

Southern style shrimp and grits

Exquisite Flavors

riverwalk area jacksonville Florida

Fun Facts


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Featured Jacksonville Itineraries

Learn More about Jacksonville

Read more on our official travel blog.

Two hikers at viewpoint in the mountains enjoying beautiful view of the valley with a lake and sunny warm weather in summer, green trees around

11 Cruise Shore Excursion Packing Tips

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Cruise Tips: What to Expect on Embarkation Day

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What to Pack for Your Cruise

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