Best of Niigata

Gain a remarkably comprehensive understanding of Niigata through landmark attractions that reveal the city’s past and bright outlook for the future.

For the ultimate view of Niigata, the meandering Shinano River and beyond, you will ascend to the 31st floor of the modern Hotel Nikko, a centerpiece of the waterfront urban renewal. You will also get a glimpse into the city’s fascinating past while browsing the Niigata History Museum, known as Minatopia. It occupies a former 19th-century customs house right on the river.

The prominent Ito family is the focus of the Northern Culture Museum, which holds a collection of artifacts from eight generations of the family, who made their fortune in agriculture. The Itos were the largest landowners in the area, and they donated their exquisite villa to house the museum following World War II.

Time will also be allotted for you to explore a collection of open-air shops offering everything from handmade ceramics to sake to local confections.